Project Management of $100m Infant Formula Factory, Middle East
| Client | Middle East private investment company |
| Sector / Products | Infant formula milk powder, retail and bulk |
| Scale | $100m project value ยท 15,000 tonnes/year capacity |
| Year | Completed 2007โ2008 (award year) |
| Services | Project Management, Factory Design, Joint Venture Negotiation |
The Challenge
Project-manage and act as liaison between the client investment group and the equipment supplier (Niro / GEA) for the construction of a $100m state-of-the-art infant formula plant producing 15,000 tonnes per annum.
The project required taking a greenfield site through to a fully operational world-class facility โ building, equipment, people, recipes, processes, quality controls and full regulatory approvals โ while simultaneously securing a strategic joint venture partner to underwrite the long-term market position.
The Approach
- Project management and MD-level services for the full project duration
- Greenfield-to-launch oversight of building construction, equipment installation, commissioning
- Recipe development and quality control system design
- Recruitment and training of operating teams
- Securing full regulatory consents and approvals
- Joint venture negotiation with Danone
The Outcome
**Product launched on schedule** with all legislative approvals in place. **Within 6 months of launch**, the company won:
- Ministry of Health benchmark for Infant Formula Manufacturing Quality Systems - Ministry of Standards (ISIRI) benchmark presented to John Watson as Managing Director
Shortly after commencing manufacturing, the company entered into a **joint venture with Danone**, securing its position as the leading infant formula manufacturer in the region.
Other projects from the Watson Dairy Consulting portfolio
Dairy Factory Optimisation · Infant Formula Market Research · Pakistan Milk Powder & Butter-oil Factory · Frozen Yogurt Recipe Development · UK Plant AcquisitionView all projects →
John Watson
Office: +44 1224 861 507
Mobile: +44 7931 776 499
jw@dairyconsultant.co.uk
We are a longstanding member of the Society of Dairy Technology
and have Fellowship of the Institute of Food Science and Technology.



